The Refined

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• Jul 2, 09

  • Clever Ideas
  • Packaging
  • Story Telling

• A rare sighting

  
  A stunning example of creating unique and compelling brands through story telling.

  These great wine labels depict the many intricate contraptions that individuals conceived in order to create hoaxes of Loch-Ness Monster sightings in Lake Okanagan, in the Okanagan Valley of British Columbia.

  Designed by Laurie Millotte, the in-house designer at Brandever, and beautifully illustrated by Belle Melchior.

  (via TDL)

  • Posted on the 02.07.2009, Permanent Link
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